In the end, I missed all three church-related ads because I was out having a date with my youngest daughter. We did make it back to see The Who (!) playing the halftime show, and the second half of the game was quite exciting. But here’s a roundup of the three ads I wrote about (“Can you spot the church related Superbowl ads?“:
1. Focus on the Family ad
Kay’s reaction: “Huh? What’s this about? What’s it for?”
My reaction: They paid $2 million for this? Lame-o.
2. Dorito’s “Funeral” (a.k.a. “Casket”)
Kay’s reaction: “It was great!”
My reaction: Terrific job by folks at Mosaic.
3. Budweiser “Human Bridge”
Kay’s reaction: She liked the ad, but had no idea that the last three seconds were filmed at my friend’s bar / “third space” mission outpost. She was impressed when I told her.
My reaction: Way to go, Garman’s Pub!
What was your reaction to these commercials? What do you think of the stories behind them?